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Retail Channel Mktg Manager

Posted 5 days ago

Job Description

Retail Channel Mktg Manager

Our company was built on the dream of a pioneering entrepreneur, and that spirit continues to empower our work with businesses across Canada today. The Rogers Business team helps organizations of all sizes adapt, scale, and win with network services and other innovative technology solutions that are reliable, secure, and scalable. These solutions are built to allow businesses to operate more efficiently, reduce costs and improve productivity and collaboration. We are looking for team members who have a passion for delivering industry-leading value to customers and businesses in the communities where we live and work, so come build a rewarding career at Rogers and be a driving force behind our success story!

Reporting to the Senior Manager, Channel Marketing and Lead Management, the Retail Channel Marketing Manager will be responsible for the strategy and execution of retail marketing plans to support all Rogers SMB products.

The ideal candidate will strive for great work with every program and campaign that not only breaks through with innovative ideas but helps deliver against business objectives. They come prepared with analytical and competitive facts, and strategic thinking to support recommendations as solutions are brought forward.

What you will be doing:
  • Work with a cross-functional team to create the Retail Channel Marketing strategy - develop and execute marketing programs to drive adoption of Rogers SMB products and services in retail stores.
  • Work closely with Retail sales to drive store traffic and sales conversions and to ensure strategic initiatives and quarterly campaigns are well executed within the retail channels.
  • Increase SMB presence and customer engagement within the Rogers Business Centres through experiential marketing including store events, lead generation, exclusive promotions, and content marketing.
  • Placement recommendation and planning of in-store merchandising and collateral to support SMB products.
  • Track, analyze, and interpret sales activities and program results, making recommendations for future enhancements.
  • Incorporate the Rogers SMB value proposition in all sales and marketing facing materials.
  • Support new products and solution launches in the Retail Channel and provide regional support for the Territory Sales managers.

What you will bring:
  • A minimum of 3 - 5 years of B2B Marketing experience.
  • Experience with wireless/internet/IoT portfolios and/or retail an asset.
  • Must be able to work in a professional, fast-paced environment and manage ambiguity.
  • A passion for B2B marketing, relationship management, and sales.
  • Excellent communication skills.
  • Ability to work independently to achieve goals and meet deadlines.
  • Telecommunications and events experience an asset.
Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 333 Bloor Street East (824), Toronto, ON
Travel Requirements: Up to 10%
Posting Category/Function: Marketing & Marketing Communication
Requisition ID: 286522

At Rogers, we believe the key to a strong business, is a diverse workforce where equity and inclusion are core to making everyone feel like they belong. We do this by embracing our diversity, celebrating our different perspectives, and working towards creating environments that empower our people to bring their whole selves to work. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential by removing any barriers for equal participation. We work with our candidates who are experiencing a disability throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Recruitment Process FAQ .

Successful candidates will be required to complete a background check as part of the hiring process.

Posting Notes:Corporate

Toronto, ON, CA

Being a Rogers team member comes with some great perks & benefits including:
• Health & well-being benefits
• Donation matching
• Paid time off for volunteering
• Wealth Accumulation including: Pension plan & Employee stock options
• Generous employee discounts
• Leadership development, Mentorship, and Coaching programs

*available for full-time and part-time permanent employees, some restrictions apply

Looking for career guidance and inspiration?

Catch up on the latest episodes of For the Love of Work podcast with Dr. Sonia Kang.

Job Segment: Channel Marketing, Marketing Manager, Pre-Sales, Relationship Manager, Merchandising, Marketing, Sales, Customer Service, Retail

About Rogers

As a proud Canadian company, we're dedicated to making things easier for our customers. Since 1960, millions of Canadians have first experienced new ways of living and working through Rogers: FM radio, cable television, high-speed Internet, wireless phone calls, wireless LTE Internet, and more. At Rogers, we connect Canadians to a world of possibilities and the memorable moments that matter most in their lives. Every day we wake up with one purpose in mind. To bring loved ones together from across the globe. To connect people to each other and the world around them. To help an entrepreneur realize her dream. A sports fan celebrate a special moment. Because we believe connections unite us, possibilities fuels us, and moments define us. _ En tant que fière entreprise canadienne, nous sommes déterminés à faciliter la vie de nos clients. Depuis 1960, des millions de Canadiens ont fait l’expérience de nouvelles façons de travailler et de vivre leur vie grâce à Rogers : radio FM, câblodistribution, Internet haute vitesse, appels sans-fil, Internet sans-fil LTE et plus encore. Chez Rogers, nous relions les gens d’ici à un monde de possibilités et aux moments les plus importants de leur vie. Chaque jour, nous nous réveillons avec un but en tête. Réunir les gens de partout dans le monde. Relier les gens les uns aux autres, et au monde qui les entoure. Soutenir une entrepreneure pour qu’elle réalise son rêve. Aider un amateur de sport à célébrer un moment spécial. Parce que, selon nous, les liens nous rapprochent, les possibilités nous motivent et les moments nous définissent.



Application closing date is 2024-08-17

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