Manager, Credit Card Acquisition & Onboarding

Application Deadline:

05/30/2025

Address:
33 Dundas Street West

Job Family Group:

Customer Solutions

The Manager, Credit Card Acquisition & Onboarding is responsible for executing & implementing strategies to drive quality new account volume through BMO's retail acquisition channels. They will support growth in key segments and will help facilitate major projects to meet acquisition KPIs, delivering against key early credit card metrics (new accounts, activation rates, cardholder spend, etc.) that drive the key business drivers for overall credit card revenue. In this role the manager will carry out market research, reporting and competitive analysis. The manager will be a key member across different cross functional teams to deliver new strategies and projects focused on delivering business objectives. This role reports into the Senior Manager, Credit Card Acquisition & Onboarding.

Business Delivery and Operational Effectiveness

• Assists in the development of business cases and cross functional implementation in relation to credit card Welcome Offers to deliver against business KPIs
• Supports the execution of strategic initiatives in collaboration with internal and external stakeholders
• Develops business cases by identifying needs, analyzing potential options, and assessing expected returns on investment.
• Provides input into the planning and implementation of operational programs.
• Supports the strategic plan of an early on-boarding strategy that optimizes early customer engagement of the credit card portfolio to drive key KPIs

Analytics & Reporting:

• Responsible for weekly, monthly, quarterly reporting on credit card acquisition and early onboarding metrics
• Designs and produces regular and ad-hoc reports, and dashboards.
• Monitors and tracks performance, and addresses any issues.
• Provides competitive analysis and benchmarking to identify product strengths and gaps, and extract insights from publicly available information
• Analyzes customer/consumer insights and channel data to identify strengths and gaps, and extract insights.

Support Growth of Key Strategic Segments and Franchising BMO customers:

• Works cross-functionally to implement and manage a strategy, framework, and activity plan for New to Canada, Student, and Wealth segment acquisition.
  • Develops business cases by analyzing potential options and assessing expected returns on investment.
  • Manages day to day requests, ad hoc reports, and partner touchpoints.
  • Resolves internal/first level customer escalations.
• Works with the Everyday Banking and Lending teams to increase Credit Card cross-sell opportunities & processes.
  • Identifies opportunities to cross-sell credit cards within our existing customer base.
  • Work with technology enablement teams on enterprise-wide projects that work to streamline multi-product acquisition capabilities within our systems.

Relationship Management:

• Builds effective relationships internally with Risk, Fraud, Marketing, Analytics, Segments, Technology & Operations, and Channels Teams, and external partners.

Qualifications:

• Typically between 3-5 years of relevant experience in credit cards or retail banking
• Strong knowledge of product delivery infrastructure systems and underlying product interdependencies
• Strong knowledge of process coordination and management
• Strong knowledge of banking product management and associated industry and regulatory requirements.
• Building business cases
• Researching market trends
• Relationship management
• Analytics and reporting
• Product marketing
• Negotiation skills
• Financial Understanding
• Verbal & written communication skills
• Collaboration & team skills
• Analytical and problem solving skills
• Data driven decision making
• Coding (SAS/SQL)

Salary :

$68,000.00 - $126,000.00

Pay Type:

Salaried

The above represents BMO Financial Group's pay range and type.

Salaries will vary based on factors such as location, skills, experience, education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents BMO Financial Group's expected target for the first year in this position.

BMO Financial Group's total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards. BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit: https://jobs.bmo.com/global/en/Total-Rewards

About Us

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one - for yourself and our customers. We'll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we'll help you gain valuable experience, and broaden your skillset.

To find out more visit us at https://jobs.bmo.com/ca/en .

BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other's differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Note to Recruiters: BMO does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to BMO, directly or indirectly, will be considered BMO property. BMO will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes.